Identity Fragmentation Bundle
£49.00
Performing a role instead of running your company is a fracture, not a phase. This bundle pairs the Identity Scorecard (diagnose Persona Load, Validation Erosion, and Identity Consistency) with the Identity Playbook. Domain 3 of 07.
Description
Title: Identity Fragmentation Bundle (Scorecard + Playbook)
You give the same confident answer in the board update, the founder WhatsApp group, and the mirror. It’s rehearsed. It’s convincing. It’s also not really you anymore, it’s the version that’s easiest to perform.
That’s not confidence. That’s the structure that decides which version of you shows up where, and how much it costs to keep switching. When it goes, you stop knowing which reaction is actually yours and which one is just the one that plays well.
This bundle gives you the full loop: diagnose exactly where the fracture is, then install the fix for it. No gap between finding the problem and doing something about it.
By the end, you’ll know:
- Your severity read across all three sub-fractures: Persona Load, Validation Erosion, Identity Consistency
- Exactly which one to correct first, and a 14-day sequence built specifically for it
- Whether the install holds under real pressure, or what it means if it breaks
What’s included:
- Identity Fragmentation Scorecard (PDF, 12-question diagnostic, four severity bands)
- Identity Playbook (PDF, 14-day install sequence, six worksheets across three sub-fractures)
- Save £18 versus buying separately (£67 individually → £49 bundled)
Who this is for: Founders who want the full correction, not just the diagnosis, and don’t want to buy the Scorecard, wait, then come back for the Playbook separately.
Who this isn’t for: Founders who just want a quick severity check with no intention of running the install yet. Get the Scorecard alone first, then decide.
Time to complete: 5-minute diagnostic, then a 14-day install sequence. No generic identity or confidence advice, a correction matched to your actual result.
Instant download. Both PDFs delivered immediately after purchase.
A founder scenario:
You score Fractured on Persona Load, no surprise, you already knew you were performing in most rooms. But the Scorecard also puts Validation Erosion at Eroding, quietly building underneath it. The Playbook doesn’t make you guess which to fix first, it’s built around your worst score, so the Anchor Response exercise goes in before you’ve even finished reading the diagnosis.
FAQ
Why buy the bundle instead of the Scorecard alone?
If you already suspect Identity is fractured, you’ll want the Playbook regardless. Bundling saves £18 and skips the gap between diagnosis and action.
Can I just buy the Playbook without the Scorecard?
No. The Playbook is built around your Scorecard result, you need the severity read first to know which sub-fracture to run.
Is this the same as Core OS?
No. This is the self-directed correction. Core OS is the fully guided install with a Review Call, for founders who want it done with support rather than solo.



